August 30, 2016

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The bosses are at it again—our latest experiment in how we can pay for MoJo’s journalism went live a few weeks ago.

You can (and should!) read more in their piece “This Is What’s Missing From Journalism Right Now,” but I have to say, the idea sounds pretty good: sign up new monthly donors to give us much-needed stability in these challenging times to be in the news business, and do it by using facts and logic—instead of blanketing the site with ads and sending a ton of panicky emails.

Oh yes, I can get on board with that.

Our goal—by the end of September—is to find 2,000 readers who pitch in $15 a month so we generate $30,000 in new revenue that we can count on each and every month. And they say we’re off to a great start—already signing up 1,275 new monthly donors in the first two weeks of a planned six-week effort.

There’s a good chance we can get there without being too pushy with those ads and emails, so if you’re reading this and already know why Mother Jones needs your support, I hope you’ll  help us keep the momentum going by starting your tax-deductible monthly gift today (or you can give by PayPal here). But if you’re not quite ready, or if you want to nerd out on the numbers, give Clara and Monika’s piece a read and see if you find it convincing.

We’ll see where the numbers are after the long holiday weekend, but we might even be able to wrap up this campaign and get out of your way ahead of schedule. Wouldn’t that be amazing?

AN IMPORTANT UPDATE

We’re falling behind our online fundraising goals and we can’t sustain coming up short on donations month after month. Perhaps you’ve heard? It is impossibly hard in the news business right now, with layoffs intensifying and fancy new startups and funding going kaput.

The crisis facing journalism and democracy isn’t going away anytime soon. And neither is Mother Jones, our readers, or our unique way of doing in-depth reporting that exists to bring about change.

Which is exactly why, despite the challenges we face, we just took a big gulp and joined forces with the Center for Investigative Reporting, a team of ace journalists who create the amazing podcast and public radio show Reveal.

If you can part with even just a few bucks, please help us pick up the pace of donations. We simply can’t afford to keep falling behind on our fundraising targets month after month.

Editor-in-Chief Clara Jeffery said it well to our team recently, and that team 100 percent includes readers like you who make it all possible: “This is a year to prove that we can pull off this merger, grow our audiences and impact, attract more funding and keep growing. More broadly, it’s a year when the very future of both journalism and democracy is on the line. We have to go for every important story, every reader/listener/viewer, and leave it all on the field. I’m very proud of all the hard work that’s gotten us to this moment, and confident that we can meet it.”

Let’s do this. If you can right now, please support Mother Jones and investigative journalism with an urgently needed donation today.

payment methods

AN IMPORTANT UPDATE

We’re falling behind our online fundraising goals and we can’t sustain coming up short on donations month after month. Perhaps you’ve heard? It is impossibly hard in the news business right now, with layoffs intensifying and fancy new startups and funding going kaput.

The crisis facing journalism and democracy isn’t going away anytime soon. And neither is Mother Jones, our readers, or our unique way of doing in-depth reporting that exists to bring about change.

Which is exactly why, despite the challenges we face, we just took a big gulp and joined forces with the Center for Investigative Reporting, a team of ace journalists who create the amazing podcast and public radio show Reveal.

If you can part with even just a few bucks, please help us pick up the pace of donations. We simply can’t afford to keep falling behind on our fundraising targets month after month.

Editor-in-Chief Clara Jeffery said it well to our team recently, and that team 100 percent includes readers like you who make it all possible: “This is a year to prove that we can pull off this merger, grow our audiences and impact, attract more funding and keep growing. More broadly, it’s a year when the very future of both journalism and democracy is on the line. We have to go for every important story, every reader/listener/viewer, and leave it all on the field. I’m very proud of all the hard work that’s gotten us to this moment, and confident that we can meet it.”

Let’s do this. If you can right now, please support Mother Jones and investigative journalism with an urgently needed donation today.

payment methods

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