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Ronald McDonald and Michael Moore would certainly agree that it doesn't hurt to look like a clown when you're peddling your product to the masses. And so would Morgan Spurlock, whose highly marketable Moore-style film documents his month long, all-McDonald's diet.
Morning, noon, and night, Spurlock chows down at the Golden Arches, accepting "Supersizing" when offered. On day two of the adventure ("Every eight-year-old's dream," he says), our hero spews his drive-thru lunch out the window of a minivan. Along the way, Spurlock discovers a kinky hair in his McSundae; finds that, at least among first-graders, Ronald may be more famous than Jesus; and struggles to land an interview with the CEO whose corporation's caloric cuisine causes him to gain 17 pounds in 12 days.