Subtle. Remington
Daniel Defense
Yes, there is a gun-maker called Savage Arms, and this is its logo. Savage Arms
Buy NOW, or else. USA Ammo
EAA Corp.
You're welcome, ladies. Taurus
Your trusty revolver vs. the well-dressed criminal. Smith & Wesson
The "home protection" theme goes way back. Smith & Wesson


On the other hand, safety used to be more of a marketing pitch. Colt
The original Homer Simpson bowling ball gift. Colt
Start him right. Winchester
...okay, start 'em REALLY young. "Papa says it won't hurt us." Iver Johnson