If you're the New York Times and you need a new columnist who'll cover foreign policy, you obviously want William Kristol. After all, he's the guy who said just before the war began, "we'll be vindicated when we find the weapons of mass destruction and liberate the people of Iraq."
Likewise, if you're the Washington Post and need a long piece for last Sunday's paper about the onrushing economic crunch, you obviously want Kevin Hassett. After all, he wrote Dow 36,000: The New Strategy for Profiting From the Coming Rise in the Stock Market.
I think the NY Times and Washington Post are much more comprehensible if you just think of them as the church newsletters for a peculiar religion. Of course the church elders choose writers who believe in transubstantiation.