Unlike a lot of people, I don't have a problem with certain kinds of superficial campaign coverage. Take, for example this recent Boston Globe story that analyzed the "Leave it to Beaver" language used by Mitt Romney on the campaign trail.
"Whoop-de-do!" he says of John Edwards's proposal to let Americans save $250 tax-free. "Gosh, I love America," Romney said during one GOP debate. After hitting a long golf drive in one of his campaign videos, he shouts, "Holy moly!"
Romney often sounds as if he has stepped out of a time machine from 1950s suburban America...
Okay, fine. That's not really interesting, but whatever. If a reporter and an editor want to put in the time to dissect this sort of stuff, that's their choice. If you or I, as serious consumers of news, want something more substantive, we can just find it somewhere else. Right?
Wrong! This campaign season, we have not seen the Globe or anyone else publish a dissection of Romney's language one day and a dissection of his Iraq policy the next. No one is paying attention to the complete and utter lack of substantive issue positions from the Republicans. They have no serious ideas on Iraq, on health care, or on climate change — they're running on rhetoric, personality, and resume. The Democrats have all of that, plus incredibly detailed plans for America's most pressing priorities. Until that truth appears in the mainstream media regularly, superficial coverage like the Globe's remains troubling.
One possible exception here, by the way, is the American Prospect, which has written about this once and blogged about it as well. (We've noted it too.)