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More Big Burgers for a Buck
News from the fast-food world: Burger King is about to roll out a $1 double cheeseburger. The new promotion is designed to challenge McDonald's rein over the rock-bottom food market. McDonald's has had a $1 double cheeseburger for years now on its "value menu," which according to the Wall Street Journal, accounts for nearly a quarter of its sales, but Burger King's double has sold for twice that much. Experts predict that BK's new burger-for-a-buck campaign will set off a price war. Who knows how low it could go!
This is probably good news for all you beef eaters out there, but it can't be good for the nation's collective waistline. Someday someone will study whether the race to the bottom burger pricing produced a corresponding increase in obese Americans. After all, BK will be making it even easier for people to consume more than 1,000 calories and 67 grams of fat in one sitting, for just a buck. If there was ever a good case to be made for a junk food tax, this might be it.
Comments
Wow. 1000 calories for a buck. I wonder how much it would cost to get 1000 calories worth of broccoli. A junk food tax is one idea but really what's needed is for the govt. to stop the massive subsidies for the meat & dairy industries and instead encourage production of food that's actually good for you.
That's how smart you are Chris. Farmers are struggling now and without farmers we have nothing to eat. Have you thought about that? All farmers need all the help we can give them.
Posted by: Anita on 07/09/08 at 1:24 PM Respond
Sure. Tax the hell out of cheap fast-food.
Then jack up the tax on gasoline so that it's $10.00/gal!
Let's REALLY help the low-income working stiff get along!
Let's price him out of the ability to treat his kids to McDonalds and a trip to the movies!
After all, we can fix ANYTHING we don't like by heavily Taxing It!
It fixed alcoholism, didn't it? Nicotine addiction?
Fact is, that approach invariably makes it harder for financially struggling families to make ends meet.
Posted by: The Tax Fix on 07/09/08 at 4:15 PM Respond
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Posted by: Chris on 11/24/07 at 10:41 AM Respond