The Republican brand has been so badly damaged that if Republicans try to run an anti-Obama, anti-Reverend Wright, or (if Senator Clinton wins), anti-Clinton campaign, they are simply going to fail.

This model has already been tested with disastrous results.

In 2006, there were six incumbent Republican Senators who had plenty of money, the advantage of incumbency, and traditionally successful consultants.

But the voters in all six states had adopted a simple position: "Not you." No matter what the GOP Senators attacked their opponents with, the voters shrugged off the attacks and returned to, "Not you."

So with congressional Republicans facing a possible "catastrophic election this fall," what's a GOPer to do? They must, Gingrich declares, "chart a bold course of real change." What would that "real change" entail? Gingrich has a list of nine items, including a gas tax holiday (isn't that old news already?), a moratorium on earmarks (which individually can be quite popular back home in the district), cutting the budget of the Census Bureau (an issue on the mind of so many Americans), implementing a spaced-based GPS-style air traffic control system (a good idea, or Beam me up, Scotty?), declare English the official language of government (which will surely help the party with Hispanic voters), and "remind Americans that judges matter" (for, obviously, most Americans have forgotten that).

Well, let's just say that Gingrich is better on the diagnosis than on the prescription. Which is why Democratic political operatives are delightfully promoting his worries about the upcoming election.