November 29, 2012

The 10 Best And Worst Tweets From Obama’s #MY2K Campaign

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Earlier today, President Barack Obama took the battle over the fiscal cliff to Twitter, urging his followers to voice their support for his budget plan with the hashtag #MY2K. The tag refers to the $2,200 that the average American family will save each year if Congress votes to extend the Bush tax cuts for all but the top 2 percent of earners.

Obama’s Twitter campaign reflects a push to mobilize his large army of grassroots supporters beyond the electoral campaign. His strategists don’t want to repeat the mistakes of four years ago, when the populist energy from his campaign fizzled for lack of any meaningful way for his supporters to stay involved. Vocal support from liberals for the middle-class tax cuts might make it easier for Obama to boost taxes on the rich.

The #MY2K hashtag quickly began trending on Twitter. But waging a policy battle with social media isn’t as simple as it might sound. Here’s a sample of tweets that use Obama’s hashtag:

The origninal tweet: 

The conservative Heritage Foundation quickly purchased ad space on the #MY2K search results: 

 But there’s this thing called a mandate. . . 

 What will your $2K buy?

 

 

 

 

 

 

 

 

 

 

Feel the pressure, Congress!

 

 

And don’t forget the kittehs!

 

 

Is $2K even enough?

 

 

At any rate, this whole fiscal cliff thing is so 1999. . .

 

 

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