Wow. Our experiment is off to a great start—let's see if we can finish it off sooner than expected.
Still dirty after all these years. E. Bruce Harrison, head of his own international PR agency, has actively derailed environmentalists' efforts for more than three decades. In 1962, Harrison, then PR director for the Chemical Manufacturers Association, led the industry's campaign to discredit "Silent Spring," Rachel Carson's book linking commercial pesticides to numerous health dangers. Activists claim his work set back efforts to understand the environmental roots of many diseases, including breast cancer, several years.