Media Figures: What the Candidates Spent to Get Their Message Out

Clinton
Total Spent: $3.8 million

Spent $204,000 to build website. Spent only $406 on print media.

Obama
Total Spent: $9 million

Paid $193,000 to Google for advertising. Top broadcast spender ($3,280,000).

Edwards
Total Spent: $4.1 million

Paid $65,000 to former Dean manager Joe Trippi; blogger Amanda Marcotte got $1,500.

Giuliani
Total Spent: $2.7 million

Spent $208,000 on photography, more than Romney

Romney
Total Spent: $17.7 million

Top Internet spender ($1,940,000). Also spent $614,000 on robo-calls

McCain

Total Spent: $2.8 million

Main expenses have been mailing lists ($998,000) and findraising calls ($718,000)

Thompson

Total Spent: $1.9 million

Rented mailing lists from the Florida GOP ($100,000) and Students for Life ($650)

Huckabee

Total Spent: $237,000

Spent $62,000 on his website and $5,400 for advertising online