OVERSIZED SHADES have replaced pith helmets, but the new scramble for Africa has its share of adventurers, would-be saviors, and even turf battles. As Madonna's publicist explains, "She's focusing on Malawi. South Africa is Oprah's territory."
The map below takes a lighter look at the sometimes serious, sometimes silly business of celebrity altruism. For more on how Africa became the hottest continent for A-list do-gooders like Bono and Brangelina, see here. And if you're looking for a more sober approach, check out our recent package on human rights.
Click on a country to learn which celebrity has claimed it, and how.
—Photos: Affleck, Aiken, Akon: Reuters; Bono: Rémy Steinegger/WEF/swiss-image.ch; Brangelina: Reuters; Branson: Kim Shiflett/NASA; Bruni-Sarkozy: Rémi Jouan; Campbell: Jesse Gross; Cheadle: Reuters; Clinton: Monika Flueckiger/WEF/swiss-image.ch; Clooney: Nicolas Genin; Damon: Miguel Ángel Azúa García; DiCaprio: Colin Chau; Eggers: David Shankbone; Farrow: Pierre Holtz; Gates: Sebastian Derungs/WEF/swiss-image.ch; Geldof: Stephen Jaffe/IMF; Glover: Matt Stoller; Hayek: Reuters; Hayes: Starstock/Photoshot/Newscom; Hilton: Glenn Francis/PacificProDigital.com; Hilton (w/child): Kim Ludbrook/epa/Corbis; Jackson (w/children): Peter Morey/WENN; Jackson, Jay-Z: Reuters; Johansson: Sgt. Bryson K. Jones/US Marine corps; John: Richard Mushet; Jolie: Rémy Steinegger/WEF/swiss-image.ch; Kardashian: Glenn Francis/PacificProDigital.com; Keys: José Goulão; Lange, Legend, Liu, Lohan: Reuters; Macpherson: Manfred Werner; Madden: Reuters; Madonna: David Shankbone; Martin: Reuters; M.I.A.: Juan Soliz/PacificCoastNews.com/Newscom; Milano: Jennifer H (flickr); Oprah: Alan Light; Parker: Reuters; Portman: Makoto2007 (flickr); Princess Diana, Prince Harry: Reuters; Raekwon: Patrick Staubesand/Action Press/ZUMA Press; Simpson: Reuters; Smith: Paul K. Stanley; Turlington: Luke Ford; West: David Shankbone; Whitaker: Pierre Omidyar; Williams: Reuters