U2 Would Like to Name Their Own Price, Thanks
U2's manager Paul McGuinness has denied that the Irish combo will utilize a Radiohead-style pay-what-you-want setup for their upcoming release, saying that the online scheme "to some extent backfired." In Rainbows was released last year via a website that allowed fans to enter their own price, or pay nothing at all, in a ground-breaking attempt to work around illegal file-sharing. However, McGuinness says, people went to illegal file-sharing sites for the album anyway. "60 to 70% of the people who downloaded the record stole it anyway, even though it was available for free," he claimed. His figures may be about right: even in the early days of In Rainbows' release, illegal downloads rivaled official downloads.