Who's the Closed Country Now: NBC Withholds Olympics Until It's Damn Well Ready

| Fri Aug. 8, 2008 6:55 PM EDT

mojo-photo-olympicslogo.jpgFirst revelation: it turns out the whole world doesn't arrange stuff according to America's prime time TV schedule! Who knew? The opening ceremony of the 2008 Olympics in Beijing kicked off at 8 a.m. Eastern Time, and one would imagine that NBC, understanding the demand for immediacy in the decentralized internet age, would broadcast it live, right? Nope. At the time of the ceremony, NBC was broadcasting a cooking segment on the Today show. For the billions of dollars they paid for the rights, they're going to get their money's worth, and that means the opening ceremony will be delayed 12 hours so American audiences can watch it after dinner, with what I can only assume will be a whole lot of commercials.

After the jump: your desire for immediate access to information makes you a criminal!

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