"Pink Slime": Back, With a $1.2 Billion Lawsuit
BPI, maker of the famed burger-meat filler, is suing ABC News; Cargill, meanwhile, may start ramping up production again.
When I wrote about a certain famous hamburger-meat filler last spring, I compared it to a "horror-film villain" that "takes a pounding but keeps coming back." It turned out that the travails of pink slime—I beg your pardon, I meant to say, "lean, finely textured beef"—were just starting. ABC News would soon discuss it at length in a series of reports. Big institutional customers stopped buying the stuff in droves, forcing one of its main makers, Beef Products International, to shut down three of its four plants. Things got so grim that BPI resorted to hauling out Rick Perry to defend it. That campaign went about as well as the Texas governor's presidential bid.
But now pink slime, or at least the company most associated with it, is back yet again, and with a vengeance. The Twitterverse is atwitter with news that BPI is launching a $1.2 billion defamation suit against ABC News and three whistleblowers—two federal employees and a former BPI worker —who spoke to the news network. ABC News is calling the suit "frivolous," AP reports, and that seems right. All ABC and the whistleblowers did was to describe in detail how the stuff is made. You can't convincingly blame the messenger because you don't like how the message went over with the public.