BP Sends Gulf Chefs to Olympics on a PR Jaunt

<a href="http://www.streetgiant.bigcartel.com/product/bp-cares-green/">Streetgiant</a>/Flickr

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Two years after the capping of BP’s blown Macondo well, effects of the vast spill linger in the Gulf of Mexico. In a study released in April, scientists found heightened levels of heavy metals in the shells, gills, and muscle tissue of Gulf oysters, correlated with the spill. Another study found that BP’s errant oil accelerated the loss of marshlands along the Gulf—a devastating blow to coastal ecosystems. Yet a third study found drastic changes in the microbiota that live between grains of sand along beaches, which could entail lasting negative impacts at the base of the Gulf’s food chain.

In short, through its bungling and short-sightedness, BP delivered a mammoth and enduring insult to the Gulf of Mexico and the communities and ecosystems clustered along it. Our nation’s greatest regional culinary culture is not the least among the spill’s victims. Rooted in precisely the body of water BP polluted, Gulf cuisine endures in its glory but can ultimately only be as healthy as the ecosystems that sustain it.

Which is why I find this news item unspeakably sad:

Eight Louisiana and Gulf Coast chefs—including John Folse and Galatoire’s executive chef Michael Sichel—are on their way to London. BP will send them to the 2012 Olympic Games host city to fill it with a “dash of spice.”

In addition to Folse and Sichel, participating chefs include Chris Poplin (Biloxi’s IP Casino Resort Spa), Calvin Coleman (Gulfport’s Naomi’s Catering), Chris Sherrill (from Orange Beach, Alabama’s Eat! and catering company Staycations), and Alec Naman (from Mobile’s Naman’s Catering).

These chefs may think they’re leveraging BP’s cash to promote their region on a grand stage. “We wanted to feature the Gulf Coast on an international stage,” BP director of Gulf coast media communications Ray Melick told the Montgomery Advertiser. “This was a good opportunity to bring these chefs’ seafood flavors to that stage, reminding everyone that the Gulf Coast is alive and well, and that the seafood is the most-tested and best-tasting anywhere.” That last bit describes the real message BP is hiring Gulf chefs to convey: Everything’s fine in the post-spill Gulf; the 2010 spill and any ill effects from it are dead and gone.

But as Mississippi’s most famous novelist once wrote, “The past isn’t dead; it’s not even past.”

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We have a considerable $390,000 gap in our online fundraising budget that we have to close by June 30. There is no wiggle room, we've already cut everything we can, and we urgently need more readers to pitch in—especially from this specific blurb you're reading right now.

We'll also be quite transparent and level-headed with you about this.

In "News Never Pays," our fearless CEO, Monika Bauerlein, connects the dots on several concerning media trends that, taken together, expose the fallacy behind the tragic state of journalism right now: That the marketplace will take care of providing the free and independent press citizens in a democracy need, and the Next New Thing to invest millions in will fix the problem. Bottom line: Journalism that serves the people needs the support of the people. That's the Next New Thing.

And it's what MoJo and our community of readers have been doing for 47 years now.

But staying afloat is harder than ever.

In "This Is Not a Crisis. It's The New Normal," we explain, as matter-of-factly as we can, what exactly our finances look like, why this moment is particularly urgent, and how we can best communicate that without screaming OMG PLEASE HELP over and over. We also touch on our history and how our nonprofit model makes Mother Jones different than most of the news out there: Letting us go deep, focus on underreported beats, and bring unique perspectives to the day's news.

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