November 14, 2020

The Million MAGA March Hashtag Has Been Taken Over by Images of Pancakes

Flapjacks, not fascists.

vincepenman/Getty

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At Mother Jones, we take turns working on the weekend. We do this to make sure there’s always someone around to cover the latest breaking news, or big, national events, or whatever seems to be happening on these two days of the week when most everyone else sleeps in. Well, reader, today is my weekend shift. And it began like most of my weekend shifts: by looking at Twitter.

There’s supposed to be a big MAGA rally in DC later today, and #MillionMAGAMarch and #MarchForTrump are trending on the platform. Like a good, dutiful, weekend worker, I clicked on the hashtag to check out what sort of videos and images were coming out of the march.

But instead of tweets from the Proud Boys, I was met with countless photos of…pancakes.

According to the Wrap, which first reported on the Twitter pancake takeover, actor and content creator Shea Depmore started the trend by asking her followers on TikTok to “fill the hashtag” #MillionMAGAMarch “with syrupy goodness.” “That’s right, Make America Pancakes Again,” she said. “Someone please inform the K-pop stans.” Her followers seem to have listened, and now hashtags associated with the march have been flooded with flapjacks.

In the case you slept in, here’s what you missed:

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DECEMBER IS MAKE OR BREAK

A full one-third of our annual fundraising comes in this month alone. That’s risky, because a strong December means our newsroom is on the beat and reporting at full strength—but a weak one means budget cuts and hard choices ahead.

The December 31 deadline is closing in fast. To reach our $400,000 goal, we need readers who’ve never given before to join the ranks of MoJo donors. And we need our steadfast supporters to give again—any amount today.

Managing an independent, nonprofit newsroom is staggeringly hard. There’s no cushion in our budget—no backup revenue, no corporate safety net. We can’t afford to fall short, and we can’t rely on corporations or deep-pocketed interests to fund the fierce, investigative journalism Mother Jones exists to do.

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