Fight disinformation: Sign up for the free Mother Jones Daily newsletter and follow the news that matters.

In the current issue of the New Yorker, Malcolm Gladwell has an article about how scrappy underdogs using insurgent tactics can beat the big guys, and the whole piece is wrapped around the story of a kids’ basketball team that did really well using a full court press against better teams.  So why doesn’t every underdog basketball team use a full court press?  Huh?

Reading this, I got sort of interested because I’ve wondered more or less the same thing from time to time.  It seems to me that the full court press is pretty effective.  On the other hand, I don’t know squat about basketball, and I sort of vaguely figured that professional basketball coaches do, which means there’s probably a pretty good reason that the press isn’t ubiquitous.  Chad Orzel provides the answer:

The press works, as long as the other team isn’t ready for it. The idea of a full-court press is to force the opponent into a rushed and frenetic game and get them out of their routine. A team that’s ready for it, though, and has skilled and disciplined players, won’t get rattled by the press, and can pick the press apart for lots of easy baskets. You can use the full-court press to rattle a superior team that isn’t expecting it, but if they know it’s coming, there are a lot of ways that pressure defense can fall apart — missed traps in the back court lead to two- or three-on-one breaks, over-aggressive defense leads to fouls, etc. The teams that have won titles using pressure basketball have also had lots of talent, because you need something to fall back on if the press doesn’t work.

Like Chad, it’s stuff like this that makes me wonder about Gladwell.  He’s an engaging writer and he picks interesting subjects, but there are really only two alternatives here.  Either (a) he wrote this piece without bothering to learn enough about basketball to understand why the press isn’t used much above the kiddie league level or (b) he knew the answer but chose not to share it with his readers because it would wreck his story.  Unfortunately, I suspect the answer is (b).  He seems like a guy who sometimes decides not to let the facts get in his way once he’s settled on a good narrative.

Plus, as Chad says, Gladwell seems oddly insensitive to the criticism that “playing ’40 Minutes of Hell’ is kind of a dick move in a league of twelve-year-old girls.”  But, really, it is.  The coach who did this isn’t a brilliant innovator, he’s kind of a dick.

WE CAME UP SHORT.

We just wrapped up a shorter-than-normal, urgent-as-ever fundraising drive and we came up about $45,000 short of our $300,000 goal.

That means we're going to have upwards of $350,000, maybe more, to raise in online donations between now and June 30, when our fiscal year ends and we have to get to break-even. And even though there's zero cushion to miss the mark, we won't be all that in your face about our fundraising again until June.

So we urgently need this specific ask, what you're reading right now, to start bringing in more donations than it ever has. The reality, for these next few months and next few years, is that we have to start finding ways to grow our online supporter base in a big way—and we're optimistic we can keep making real headway by being real with you about this.

Because the bottom line: Corporations and powerful people with deep pockets will never sustain the type of journalism Mother Jones exists to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. We really need to see if we'll be able to raise more with this real estate on a daily basis than we have been, so we're hoping to see a promising start.

payment methods

WE CAME UP SHORT.

We just wrapped up a shorter-than-normal, urgent-as-ever fundraising drive and we came up about $45,000 short of our $300,000 goal.

That means we're going to have upwards of $350,000, maybe more, to raise in online donations between now and June 30, when our fiscal year ends and we have to get to break-even. And even though there's zero cushion to miss the mark, we won't be all that in your face about our fundraising again until June.

So we urgently need this specific ask, what you're reading right now, to start bringing in more donations than it ever has. The reality, for these next few months and next few years, is that we have to start finding ways to grow our online supporter base in a big way—and we're optimistic we can keep making real headway by being real with you about this.

Because the bottom line: Corporations and powerful people with deep pockets will never sustain the type of journalism Mother Jones exists to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. We really need to see if we'll be able to raise more with this real estate on a daily basis than we have been, so we're hoping to see a promising start.

payment methods

We Recommend

Latest

Sign up for our free newsletter

Subscribe to the Mother Jones Daily to have our top stories delivered directly to your inbox.

Get our award-winning magazine

Save big on a full year of investigations, ideas, and insights.

Subscribe

Support our journalism

Help Mother Jones' reporters dig deep with a tax-deductible donation.

Donate