Friday Cat Blogging – 19 March 2010

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I asked Inkblot to do something interesting this morning so I could take a picture of him, but he just yawned at me. And then fell back asleep. Meanwhile, Domino headed out to the backyard to snooze among the spring flowers.

Speaking of which, spring starts tomorrow. And then on Sunday, the first full day of spring, we should get ourselves a shiny new healthcare reform bill. Nice symbolism, I think.

And now I’m off to lunch, followed by another session of Windows 7 troubleshooting. The upgrade basically went OK, and I’m now working through the list of annoying things that don’t work quite right. Like the color balance on my monitor and the fact that I can’t get VNC to work. (This is highly detrimental to my maternal tech support duties.) Top of the list, however, is my printer. It doesn’t work. Plug it in and nothing happens. Just the little USB thunk sound effect and that’s it. No error message, no searching for drivers, no nothing. My computer just sits there, providing no clue about what’s wrong. And yet, the USB port works fine with other devices, the printer works fine on a different computer, and I don’t think there are any conflicts since everything I own worked fine together on the old computer. Very strange.

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THE FACTS SPEAK FOR THEMSELVES.

At least we hope they will, because that’s our approach to raising the $350,000 in online donations we need right now—during our high-stakes December fundraising push.

It’s the most important month of the year for our fundraising, with upward of 15 percent of our annual online total coming in during the final week—and there’s a lot to say about why Mother Jones’ journalism, and thus hitting that big number, matters tremendously right now.

But you told us fundraising is annoying—with the gimmicks, overwrought tone, manipulative language, and sheer volume of urgent URGENT URGENT!!! content we’re all bombarded with. It sure can be.

So we’re going to try making this as un-annoying as possible. In “Let the Facts Speak for Themselves” we give it our best shot, answering three questions that most any fundraising should try to speak to: Why us, why now, why does it matter?

The upshot? Mother Jones does journalism you don’t find elsewhere: in-depth, time-intensive, ahead-of-the-curve reporting on underreported beats. We operate on razor-thin margins in an unfathomably hard news business, and can’t afford to come up short on these online goals. And given everything, reporting like ours is vital right now.

If you can afford to part with a few bucks, please support the reporting you get from Mother Jones with a much-needed year-end donation. And please do it now, while you’re thinking about it—with fewer people paying attention to the news like you are, we need everyone with us to get there.

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