Blogging for the Media Octopus


Andrew Sullivan on the difference between blogging for yourself vs. blogging for a media site:

It’s salient, isn’t it, that even aggregator sites like Huff and Drudge are anchored by a personality embedded in their very titles. In the end, what’s unique online is what’s unique in life: the human individual….I’ve struggled with this, of course, myself. Why not just be an independent site, like TPM? The very difficult and entirely new attempt to integrate the Dish into, first Time and now the Atlantic has been a work-in-progress and sometimes confoundingly tricky.

The only reason this struck me is that my experience has been so different. When I moved from my own personal site to the Washington Monthly in 2004, there wasn’t even a glimmer of struggle. I had to bookmark a new URL to enter blog text, and that was about it. Almost literally, nothing else changed. When I moved from the Monthly to Mother Jones, ditto. I pointed my browser to a different place and just kept on doing exactly the same thing.

Maybe I’ve just been lucky, but at both places I’ve had editors who were happy to let me do my thing without interference, and since I work out of my home I hardly even noticed the change. I wonder how common my experience is compared to Andrew’s?

DOES IT FEEL LIKE POLITICS IS AT A BREAKING POINT?

Headshot of Editor in Chief of Mother Jones, Clara Jeffery

It sure feels that way to me, and here at Mother Jones, we’ve been thinking a lot about what journalism needs to do differently, and how we can have the biggest impact.

We kept coming back to one word: corruption. Democracy and the rule of law being undermined by those with wealth and power for their own gain. So we're launching an ambitious Mother Jones Corruption Project to do deep, time-intensive reporting on systemic corruption, and asking the MoJo community to help crowdfund it.

We aim to hire, build a team, and give them the time and space needed to understand how we got here and how we might get out. We want to dig into the forces and decisions that have allowed massive conflicts of interest, influence peddling, and win-at-all-costs politics to flourish.

It's unlike anything we've done, and we have seed funding to get started, but we're looking to raise $500,000 from readers by July when we'll be making key budgeting decisions—and the more resources we have by then, the deeper we can dig. If our plan sounds good to you, please help kickstart it with a tax-deductible donation today.

Thanks for reading—whether or not you can pitch in today, or ever, I'm glad you're with us.

Signed by Clara Jeffery

Clara Jeffery, Editor-in-Chief

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