60 Minutes Sandberg Interview Kinda Makes Sandberg’s Point

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This passage from tonight’s 60 Minutes interview with Sheryl Sandberg, the Facebook COO who just published Lean In, was striking: 

Norah O’Donnell: You know, Sheryl, people are going to say, “Oh she’s got a charmed life, She went to Harvard. She’s a billionaire.”

Sheryl Sandberg: Yep.

Norah O’Donnell: “And she’s telling me what I should do?” Do they have a point?

Sheryl Sandberg: I’m not trying to say that everything I can do everyone can do. But I do believe that these messages are completely universal.

….Norah O’Donnell: And for those who say, “Easy for you to say?”

Sheryl Sandberg: It is easier for me to say this. And that’s why I’m saying it.

Can you imagine anyone posing questions like these to Richard Branson or Jack Welch? Last I looked, they were pretty rich too, and they’ve also written bestselling books providing advice on business and life. Nobody ever asks them why they think they can offer advice to the masses from their lofty perches, but apparently it feels natural to ask Sandberg these questions just because her primary audience is other women. Funny that.

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WE'LL BE BLUNT.

We have a considerable $390,000 gap in our online fundraising budget that we have to close by June 30. There is no wiggle room, we've already cut everything we can, and we urgently need more readers to pitch in—especially from this specific blurb you're reading right now.

We'll also be quite transparent and level-headed with you about this.

In "News Never Pays," our fearless CEO, Monika Bauerlein, connects the dots on several concerning media trends that, taken together, expose the fallacy behind the tragic state of journalism right now: That the marketplace will take care of providing the free and independent press citizens in a democracy need, and the Next New Thing to invest millions in will fix the problem. Bottom line: Journalism that serves the people needs the support of the people. That's the Next New Thing.

And it's what MoJo and our community of readers have been doing for 47 years now.

But staying afloat is harder than ever.

In "This Is Not a Crisis. It's The New Normal," we explain, as matter-of-factly as we can, what exactly our finances look like, why this moment is particularly urgent, and how we can best communicate that without screaming OMG PLEASE HELP over and over. We also touch on our history and how our nonprofit model makes Mother Jones different than most of the news out there: Letting us go deep, focus on underreported beats, and bring unique perspectives to the day's news.

You're here for reporting like that, not fundraising, but one cannot exist without the other, and it's vitally important that we hit our intimidating $390,000 number in online donations by June 30.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. It's going to be a nail-biter, and we really need to see donations from this specific ask coming in strong if we're going to get there.

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