Beware the Hype of New Medical Studies

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Julia Belluz thinks the democratization of medical research may have gone too far:

I often wonder whether there is any value in reporting very early research. Journals now publish their findings, and the public seizes on them, but this wasn’t always the case: journals were meant for peer-to-peer discussion, not mass consumption.

Working in the current system, we reporters feed on press releases from journals and it’s difficult to resist the siren call of flashy findings. We are incentivized to find novel things to write about, just as scientists and research institutions need to attract attention to their work. Patients, of course, want better medicines, better procedures — and hope.

But this cycle is hurting us, and it’s obscuring the truths research has to offer.

The truth, Belluz says, is that virtually all initial studies of promising new therapies fail to pan out. Only 6 percent of new journal articles each year are well-designed and relevant enough to inform patient care. Of these, only a fraction end up in a product that successfully makes it to market.

Dr. Oz may be the face of bad medical advice, but the fact is that it’s all around us. We’re all desperate for cures—I’d certainly like to see one for multiple myeloma—but most of them just don’t go anywhere. Belluz has more about the siren call of new miracle cures at the link.

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So we’re going to try making this as un-annoying as possible. In “Let the Facts Speak for Themselves” we give it our best shot, answering three questions that most any fundraising should try to speak to: Why us, why now, why does it matter?

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