Friday Cat Blogging – May 15 2015


With Kevin continuing to concentrate on his (ever improving!) health, over the past week we’ve hosted guest blog posts from all-stars like Ruy Teixeira, Aaron Carroll, and Ana Marie Cox. But now that it’s Friday, it’s time for the humans to step aside for a real star.

It’s time to welcome Phelps.

Phelps linked up with MoJo senior editor Michael Mechanic around the time of the 2008 Beijing summer Olympics. While he’s not as much of a swimmer as his namesake, one of his favorite spots in his Oakland home is a perch near in the sink, where he can swat his paws through water. Mike reports that Phelps loves spending time nearby while he plays music (“maybe because my fiddling sounds like a cat”) and outside, where this “neighborhood tough guy” can face down cats, birds, and dogs.

From his front porch, Mike was witness to one such interaction when a dog got the best of Phelps and chased him up a tree. The incident spurred Mike to compose a little ditty (“Dog Treed a Cat”). Another tabby-inspired tune is “Phelps’s Favorite.”

And today, Phelps, you’re my favorite.

 

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WE'LL BE BLUNT.

We have a considerable $390,000 gap in our online fundraising budget that we have to close by June 30. There is no wiggle room, we've already cut everything we can, and we urgently need more readers to pitch in—especially from this specific blurb you're reading right now.

We'll also be quite transparent and level-headed with you about this.

In "News Never Pays," our fearless CEO, Monika Bauerlein, connects the dots on several concerning media trends that, taken together, expose the fallacy behind the tragic state of journalism right now: That the marketplace will take care of providing the free and independent press citizens in a democracy need, and the Next New Thing to invest millions in will fix the problem. Bottom line: Journalism that serves the people needs the support of the people. That's the Next New Thing.

And it's what MoJo and our community of readers have been doing for 47 years now.

But staying afloat is harder than ever.

In "This Is Not a Crisis. It's The New Normal," we explain, as matter-of-factly as we can, what exactly our finances look like, why this moment is particularly urgent, and how we can best communicate that without screaming OMG PLEASE HELP over and over. We also touch on our history and how our nonprofit model makes Mother Jones different than most of the news out there: Letting us go deep, focus on underreported beats, and bring unique perspectives to the day's news.

You're here for reporting like that, not fundraising, but one cannot exist without the other, and it's vitally important that we hit our intimidating $390,000 number in online donations by June 30.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. It's going to be a nail-biter, and we really need to see donations from this specific ask coming in strong if we're going to get there.

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