Here’s My Short Guide to the California Initiatives

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Hey there, fellow Californians! Are you confused by the phone-book-sized “guide” we all got for the November election? I’ve got you covered. My guide to the 17 initiatives on the ballot this year weighs in at a svelte 1,600 words, which comes to a mere 100 words per initiative. I usually post this closer to Election Day, but with everyone doing the early voting thing these days, I figured I should put it up earlier. You can read it here.

I should note that I’m not generally a fan of initiatives, and I’m especially not a fan of a few specific things that are common to a lot of initiatives. I list these at the top of the guide, and I point them out whenever they’re relevant. That way you can see what’s motivating me, and can decide for yourself whether to take my quirks seriously. Happy voting!

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THE FACTS SPEAK FOR THEMSELVES.

At least we hope they will, because that’s our approach to raising the $350,000 in online donations we need right now—during our high-stakes December fundraising push.

It’s the most important month of the year for our fundraising, with upward of 15 percent of our annual online total coming in during the final week—and there’s a lot to say about why Mother Jones’ journalism, and thus hitting that big number, matters tremendously right now.

But you told us fundraising is annoying—with the gimmicks, overwrought tone, manipulative language, and sheer volume of urgent URGENT URGENT!!! content we’re all bombarded with. It sure can be.

So we’re going to try making this as un-annoying as possible. In “Let the Facts Speak for Themselves” we give it our best shot, answering three questions that most any fundraising should try to speak to: Why us, why now, why does it matter?

The upshot? Mother Jones does journalism you don’t find elsewhere: in-depth, time-intensive, ahead-of-the-curve reporting on underreported beats. We operate on razor-thin margins in an unfathomably hard news business, and can’t afford to come up short on these online goals. And given everything, reporting like ours is vital right now.

If you can afford to part with a few bucks, please support the reporting you get from Mother Jones with a much-needed year-end donation. And please do it now, while you’re thinking about it—with fewer people paying attention to the news like you are, we need everyone with us to get there.

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