What Do Michelle Obama, Mark Cuban, and Warren Buffett Have in Common?

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As we all idly wait for the debate to start, here’s an interesting question related to my previous post. I noted that “no matter how personally or politically destructive it is, Donald Trump is flatly unable to ignore an attack from anyone of influence.” Nobody disputes this as a general proposition, but several people pointed out to me that there have been a few folks who attacked Trump and avoided return fire. Michelle Obama is one. Mark Cuban is another. Warren Buffett is a third—and Trump even publicly acknowledged he planned to leave Buffett alone. “There’s no counter-punch,” he said.

There aren’t a lot of examples of this, and I suppose you could say that even Donald Trump doesn’t have enough hours in the day to attack everyone who’s been nasty to him. But these are all big names, of the kind that he’d normally respond to. So what stopped him? It’s not gender: he attacks both men and women. It’s not power: he attacks plenty of powerful people. It’s not money: he’s taken on Michael Bloomberg and Carlos Slim.

So what’s the deal? How does that feverish brain of his decide who not to attack? Is it popularity? Maybe he’s careful to only counterattack people who aren’t especially popular. Ideas?

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WE'LL BE BLUNT.

We have a considerable $390,000 gap in our online fundraising budget that we have to close by June 30. There is no wiggle room, we've already cut everything we can, and we urgently need more readers to pitch in—especially from this specific blurb you're reading right now.

We'll also be quite transparent and level-headed with you about this.

In "News Never Pays," our fearless CEO, Monika Bauerlein, connects the dots on several concerning media trends that, taken together, expose the fallacy behind the tragic state of journalism right now: That the marketplace will take care of providing the free and independent press citizens in a democracy need, and the Next New Thing to invest millions in will fix the problem. Bottom line: Journalism that serves the people needs the support of the people. That's the Next New Thing.

And it's what MoJo and our community of readers have been doing for 47 years now.

But staying afloat is harder than ever.

In "This Is Not a Crisis. It's The New Normal," we explain, as matter-of-factly as we can, what exactly our finances look like, why this moment is particularly urgent, and how we can best communicate that without screaming OMG PLEASE HELP over and over. We also touch on our history and how our nonprofit model makes Mother Jones different than most of the news out there: Letting us go deep, focus on underreported beats, and bring unique perspectives to the day's news.

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