I Am Trendier Than the Kardashian Sisters


I am doing something that really annoys some people: posting occasional videos that always seem to end up on YouTube’s trending list. Check out yesterday’s barroom brawl over a female duck:

I’m ahead of the Kardashians! And with a mere 888 views, compared to their 311,000. And I’m only slightly behind the giant pizza cone, which has over a million views.

Just out of curiosity, does anyone know why this happens? I gather that a lot of people work very hard for a spot on this coveted list, whereas I just upload run-of-the-mill cat and duck videos and do nothing to promote them. Do I get extra credit for all the folks who watch the video on the blog? Or does YouTube just have very discerning taste?

DOES IT FEEL LIKE POLITICS IS AT A BREAKING POINT?

Headshot of Editor in Chief of Mother Jones, Clara Jeffery

It sure feels that way to me, and here at Mother Jones, we’ve been thinking a lot about what journalism needs to do differently, and how we can have the biggest impact.

We kept coming back to one word: corruption. Democracy and the rule of law being undermined by those with wealth and power for their own gain. So we're launching an ambitious Mother Jones Corruption Project to do deep, time-intensive reporting on systemic corruption, and asking the MoJo community to help crowdfund it.

We aim to hire, build a team, and give them the time and space needed to understand how we got here and how we might get out. We want to dig into the forces and decisions that have allowed massive conflicts of interest, influence peddling, and win-at-all-costs politics to flourish.

It's unlike anything we've done, and we have seed funding to get started, but we're looking to raise $500,000 from readers by July when we'll be making key budgeting decisions—and the more resources we have by then, the deeper we can dig. If our plan sounds good to you, please help kickstart it with a tax-deductible donation today.

Thanks for reading—whether or not you can pitch in today, or ever, I'm glad you're with us.

Signed by Clara Jeffery

Clara Jeffery, Editor-in-Chief

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