From the Washington Post:

This story has all the usual markers of internet reporting idiocy. It’s got the overwrought headline. It’s got the faux outrage from a tiny number of tweeters. It’s got the ending quote from an academic:

Alicia Jessop, a sports law professor at Pepperdine University, said IHOP’s Mother’s Day tweet, and the blowback it received, should serve as a lesson for companies on what not to do the next time they want to pay respect to mothers on their big day. “This Mother’s Day is a case study in social media strategy,” Jessop said.

Yesterday the Post ran a similar story about two (2) Republican members of Congress criticizing Rep. Rashida Tlaib for completely made-up reasons—which the article acknowledges. Then why write it? Why even give it the publicity? Is invented outrage from two (2) idiots in Congress really enough to justify the headline “House Republicans criticize Rep. Tlaib over remarks on Holocaust, Israel”? Or to justify writing anything at all?

Stop it. Just stop it. We don’t have to give endless publicity to cranks and idiots—or PR stunts—just because it’s a slow news day and social media stories are easy to write. These aren’t real controversies and the Post knows it.

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THE BIG PICTURE

You expect the big picture, and it's our job at Mother Jones to give it to you. And right now, so many of the troubles we face are the making not of a virus, but of the quest for profit, political or economic (and not just from the man in the White House who could have offered leadership and comfort but instead gave us bleach).

In "News Is Just Like Waste Management," we unpack what the coronavirus crisis has meant for journalism, including Mother Jones’, and how we can rise to the challenge. If you're able to, this is a critical moment to support our nonprofit journalism with a donation: We've scoured our budget and made the cuts we can without impairing our mission, and we hope to raise $400,000 from our community of online readers to help keep our big reporting projects going because this extraordinary pandemic-plus-election year is no time to pull back.

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