June 19, 2019

There Is No Such Thing as Clean Coal

The final version of President Trump’s jihad against clean power has been released:

Under Trump, the Environmental Protection Agency has branded the rewrite as the Affordable Clean Energy rule and designed it to fulfill the president’s campaign promise to bring back the coal industry.

This kind of Orwellian branding has been around for a long time, but this really nails the whole genre. Clean energy = more coal. It’s the official version of Trump’s belief that if he says “clean coal” often enough, then coal will actually become clean.

I don’t know if this is just a routine lie on his part or if he’s really such a dunce that he doesn’t realize there’s no such thing. I don’t think anyone knows. But if Trump’s plan goes into effect, thousands more people will die and gigatons more carbon will be spewed into the air. And the jobs? They’ll keep declining because the cheapest coal is strip-mined out west, where it’s mostly done by machines. But I don’t suppose Trump knows that either.

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THE FACTS SPEAK FOR THEMSELVES.

At least we hope they will, because that’s our approach to raising the $350,000 in online donations we need right now—during our high-stakes December fundraising push.

It’s the most important month of the year for our fundraising, with upward of 15 percent of our annual online total coming in during the final week—and there’s a lot to say about why Mother Jones’ journalism, and thus hitting that big number, matters tremendously right now.

But you told us fundraising is annoying—with the gimmicks, overwrought tone, manipulative language, and sheer volume of urgent URGENT URGENT!!! content we’re all bombarded with. It sure can be.

So we’re going to try making this as un-annoying as possible. In “Let the Facts Speak for Themselves” we give it our best shot, answering three questions that most any fundraising should try to speak to: Why us, why now, why does it matter?

The upshot? Mother Jones does journalism you don’t find elsewhere: in-depth, time-intensive, ahead-of-the-curve reporting on underreported beats. We operate on razor-thin margins in an unfathomably hard news business, and can’t afford to come up short on these online goals. And given everything, reporting like ours is vital right now.

If you can afford to part with a few bucks, please support the reporting you get from Mother Jones with a much-needed year-end donation. And please do it now, while you’re thinking about it—with fewer people paying attention to the news like you are, we need everyone with us to get there.

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