The Secret of Donald Trump’s Success: BHC06

The Washington Post published a story yesterday about the undocumented workers employed by Donald Trump’s Bedminster golf club. But the real scoop comes halfway through:

Trump loved Tic Tacs. But not an arbitrary amount. He wanted, in his bedroom bureau at all times, two full containers of white Tic Tacs and one container that was half full. The same rule applied to the Bronx Colors-brand face makeup from Switzerland that Trump slathered on — two full containers, one half full — even if it meant the housekeepers had to regularly bring new shirts from the pro shop because of the rust-colored stains on the collars. A special washing machine in the laundry room was reserved for his wife Melania Trump’s clothing.

How about that? The marketing boffins at Bronx Colors were quick to take advantage of this revelation. Their website features a prominent screenshot of the Post story along with a special offer to all customers that’s good through Saturday:

Hmmm. BHC06. Let’s take a look:

Yep, that’s our boy! I wonder what the backstory is here? When did Trump find out about this stuff? Why did he pick a shade called, simply, “Orange”? Our gossip media, which is far more aggressive than our national political media, needs to get on this. We want answers.

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Thank you!

We didn't know what to expect when we told you we needed to raise $400,000 before our fiscal year closed on June 30, and we're thrilled to report that our incredible community of readers contributed some $415,000 to help us keep charging as hard as we can during this crazy year.

You just sent an incredible message: that quality journalism doesn't have to answer to advertisers, billionaires, or hedge funds; that newsrooms can eke out an existence thanks primarily to the generosity of its readers. That's so powerful. Especially during what's been called a "media extinction event" when those looking to make a profit from the news pull back, the Mother Jones community steps in.

The months and years ahead won't be easy. Far from it. But there's no one we'd rather face the big challenges with than you, our committed and passionate readers, and our team of fearless reporters who show up every day.

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