UPDATED: New Study Suggests Sturgis Motorcycle Rally Was Responsible for 19% of August COVID-19 Cases

NOTE: It seems very likely that this study is just wrong. Jennifer Beam Dowd has a good explanation of its defects here. I’m leaving the original post in place for anyone who wants to understand how the study was done, but you shouldn’t take the results seriously.


During the month between August 2nd and September 2nd the US recorded 1.4 million new cases of COVID-19. According to a new study, 19 percent of those cases were caused by the Sturgis Motorcycle Rally in South Dakota.

That is not a typo: 19 percent. And God only knows how many more to add to that as infections spread not from attendees, but from the next generation of people infected by the attendees. It’s probably impossible to ever know.

The study’s methodology was relatively straightforward: the authors used anonymized cell phone data to determine where attendees came from and where they returned to. Then they measured increases in COVID-19 in those places. After plotting every county in the US, they found a strong dose-response relationship between increases in COVID-19 and the number of attendees from each county. After a bit of arithmetic, they estimated that Sturgis was responsible for a total of 266,000 new cases in the one-month study period.

The authors also estimate a total public health cost of about $12 billion as a result of these additional infections, which may or may not be entirely accurate. To me, though, that’s hardly a dramatic figure when the total cost of the pandemic appears to be in the range of trillions of dollars. What’s more important is the knowledge that these kinds of superspreader events are what keep the pandemic going and prevent us from ever getting back to normal. Other similar kinds of events might be far smaller than Sturgis, but there are a lot more of them. Shut ’em down!

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WE'LL BE BLUNT.

We have a considerable $390,000 gap in our online fundraising budget that we have to close by June 30. There is no wiggle room, we've already cut everything we can, and we urgently need more readers to pitch in—especially from this specific blurb you're reading right now.

We'll also be quite transparent and level-headed with you about this.

In "News Never Pays," our fearless CEO, Monika Bauerlein, connects the dots on several concerning media trends that, taken together, expose the fallacy behind the tragic state of journalism right now: That the marketplace will take care of providing the free and independent press citizens in a democracy need, and the Next New Thing to invest millions in will fix the problem. Bottom line: Journalism that serves the people needs the support of the people. That's the Next New Thing.

And it's what MoJo and our community of readers have been doing for 47 years now.

But staying afloat is harder than ever.

In "This Is Not a Crisis. It's The New Normal," we explain, as matter-of-factly as we can, what exactly our finances look like, why this moment is particularly urgent, and how we can best communicate that without screaming OMG PLEASE HELP over and over. We also touch on our history and how our nonprofit model makes Mother Jones different than most of the news out there: Letting us go deep, focus on underreported beats, and bring unique perspectives to the day's news.

You're here for reporting like that, not fundraising, but one cannot exist without the other, and it's vitally important that we hit our intimidating $390,000 number in online donations by June 30.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. It's going to be a nail-biter, and we really need to see donations from this specific ask coming in strong if we're going to get there.

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