Liberals Have Some Soul-Searching to Do

Paul Christian Gordon/ZUMA

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I don’t know that I trust myself yet to say anything about the election, but there’s a little bit I can say.

First, no matter what else, and no matter how close the count was, it looks like Donald Trump is being tossed out of the White House. This is an unalloyed good thing and we should all be breathing a huge sigh of relief over it.

That said, Joe Biden’s victory represents only a tiny change in the vote compared to 2016. Trumpism wasn’t rejected—he probably would have won if not for the pandemic—and liberalism wasn’t embraced. At this point, Republicans still need to come to grips with how Trump took over their party, but Democrats need to come to grips with the fact that they remain a generally unloved alternative. I have my own ideas about why that is, which I’ll keep to myself for the time being, but it’s something that needs to be addressed in a clear-eyed way. No more hiding behind popular vote victories or polls claiming to show that everyone loves our policies. It’s obvious that both are misleading. Nor is the answer for the party to be more vigorous about supporting your personal policy preferences. That’s just lazy.

This is all going to be discussed to death over the next few months, and we’re all going to get sick of it. But the worst thing liberals can do is to keep piddling down the same path as always without giving it much thought. We need to do better.

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WE'LL BE BLUNT.

We have a considerable $390,000 gap in our online fundraising budget that we have to close by June 30. There is no wiggle room, we've already cut everything we can, and we urgently need more readers to pitch in—especially from this specific blurb you're reading right now.

We'll also be quite transparent and level-headed with you about this.

In "News Never Pays," our fearless CEO, Monika Bauerlein, connects the dots on several concerning media trends that, taken together, expose the fallacy behind the tragic state of journalism right now: That the marketplace will take care of providing the free and independent press citizens in a democracy need, and the Next New Thing to invest millions in will fix the problem. Bottom line: Journalism that serves the people needs the support of the people. That's the Next New Thing.

And it's what MoJo and our community of readers have been doing for 47 years now.

But staying afloat is harder than ever.

In "This Is Not a Crisis. It's The New Normal," we explain, as matter-of-factly as we can, what exactly our finances look like, why this moment is particularly urgent, and how we can best communicate that without screaming OMG PLEASE HELP over and over. We also touch on our history and how our nonprofit model makes Mother Jones different than most of the news out there: Letting us go deep, focus on underreported beats, and bring unique perspectives to the day's news.

You're here for reporting like that, not fundraising, but one cannot exist without the other, and it's vitally important that we hit our intimidating $390,000 number in online donations by June 30.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. It's going to be a nail-biter, and we really need to see donations from this specific ask coming in strong if we're going to get there.

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