No, Retail Sales Growth Didn’t Slow Because of Coronavirus Cases

From the Wall Street Journal:

U.S. shoppers boosted their buying in October for the sixth month in a row, but the pace of growth slowed considerably amid rising coronavirus cases and uncertainty ahead of the U.S. presidential election. Retail sales increased a seasonally adjusted 0.3% in October from a month earlier, the Commerce Department said Tuesday. That fell short of economists’ expectations for a 0.5% rise, and was well below the 1.6% gain in September.

Is this really true? I doubt it:

I’ve mentioned this before, but retail sales are growing now at the same rate they were growing before the pandemic. The reason they’re leveling off is because they have no choice. There’s really no way they can sustain a growth rate higher than the trendline.

This business of constantly trying to explain a single month’s (or day’s) movement in some economic indicator has an ancient lineage, but we really ought to knock it off. The Journal has no more idea of why retail growth flattened than you or I do. What’s more, even a fleeting glance at a chart should suggest that there was no external cause at all. It’s just a matter of how much money people have.

HERE ARE THE FACTS:

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ONE MORE QUICK THING:

Our fall fundraising drive is off to a rough start, and we very much need to raise $250,000 in the next couple of weeks. If you value the journalism you get from Mother Jones, please help us do it with a donation today.

As we wrote over the summer, traffic has been down at Mother Jones and a lot of sites with many people thinking news is less important now that Donald Trump is no longer president. But if you're reading this, you're not one of those people, and we're hoping we can rally support from folks like you who really get why our reporting matters right now. And that's how it's always worked: For 45 years now, a relatively small group of readers (compared to everyone we reach) who pitch in from time to time has allowed Mother Jones to do the type of journalism the moment demands and keep it free for everyone else.

Please pitch in with a donation during our fall fundraising drive if you can. We can't afford to come up short, and there's still a long way to go by November 5.

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