The 99 Percent Solution

The evolution of the slogan heard ’round the world.


July 13 Adbusters proposes Occupy Wall Street.
August 9 OWS supporters in New York City hold a meeting for “We, the 99%.”
September 8

We Are the 99 Percent Tumblr launches.

September 17 Occupy Wall Street protesters take Zuccotti Park.
October 3

#OccupySesameStreet Twitter hashtag takes off.

October 5 Anti-OWS We Are the 53% Tumblr mocks the 47 percent who supposedly don’t pay taxes (not true).
October 6 Joe Biden slams banks on behalf of “99 percent of the American people.”
October 6

Rush Limbaugh declares occupiers “perpetually lazy, spoiled rotten, 99 percent white kids.”

October 7 Trademark applications are filed for “I Am the 99%” and “We Are the 99%.”
October 7 “The 99% Declaration” calls for national general assembly.
October 10 Mitt Romney says, “I worry about the 99 percent.”
October 11 We Are the 1 Percent: We Stand With the 99 Percent Tumblr launches. Actually, You’re the 47% Tumblr pokes fun at the 53-percenters.
October 14 We Are the 1%, Bitches Tumblr launches.
October 15 We Are the 99 Purrcent cat-themed Tumblr launches.
October 16 White House spokesman says Obama will represent “the interests of the 99 percent of Americans.”
October 17

Awwccupy Wall Street baby-themed Tumblr launches.

October 17 Trademark application is filed for “Part of the 1%.”
October 21

Trademark application is filed for “The words ‘occupy this’ with an arrow pointing down.”

LESS DREADING, MORE DOING

This is the rubber-meets-road moment: the early days in our first fundraising drive since we took a big swing and merged with CIR to bring fearless investigative reporting to the internet, radio, video, and everywhere else that people need an antidote to lies and propaganda.

Donations have started slow, and we hope that explaining, level-headedly, why your support really is everything for our reporting will make a difference. Learn more in “Less Dreading, More Doing,” or in this 2:28 video about our merger (that literally just won an award), and please pitch in if you can right now.

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LESS DREADING, MORE DOING

This is the rubber-meets-road moment: the early days in our first fundraising drive since we took a big swing and merged with CIR to bring fearless investigative reporting to the internet, radio, video, and everywhere else that people need an antidote to lies and propaganda.

Donations have started slow, and we hope that explaining, level-headedly, why your support really is everything for our reporting will make a difference. Learn more in “Less Dreading, More Doing,” or in this 2:28 video about our merger (that literally just won an award), and please pitch in if you can right now.

payment methods

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