Rina Sawayama’s Single Is Your Cuffing Season Anthem

Time to find that person you’ll be cuddling with all winter long.

Rina Sawayama/Twitter

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Another week in the long haul of 2018 is over. While you clean, or lie in bed thinking about how nice it’d be if all those chores were already done, we got a nice little upbeat pick for you for this week’s Friday Find.

This week: “Cherry” by Rina Sawayama (Different Recordings, 2018)

Why we’re into it: As the days get darker and the weather gets colder—at least for those of us who live where seasons exist—it’s especially nice to defy it all and indulge in a summery, romantic sound. After all, it’s cuffing season, and we all need a good tune to be the soundtrack for the whole process of coupling up. And what could possibly be better than an early ‘aughts inspired, queer, pop ode to love?

As if pulled straight from 2003’s Top 40, Rina Sawayama’s newest single, “Cherry” is the perfect one for this fall weekend. Inspired by a glance, this track captures that indelible moment of making significant (emphasis on significant) eye contact with someone in public. Not just a quick exchange, mind you, I’m talking about that glanceThe one where suddenly fantasies overwhelm you about falling in love, the dog you’ll adopt together, and the home you’ll eventually buy, (or maybe that’s just me).

Yet Sawayama’s strength here is not how she captures that fleeting moment and builds it into a three-minute story—although that’s insanely impressive and another reason for this week’s pick—it’s the way she repeatedly builds up an intensity, only to just let it go with the same ease of early Britney and Mariah. 

Not only is the sound reminiscent of the early pop icons, the feeling it evokes is also what the early ‘aughts’s best music inspired: you wanted to dance around the room, best friend on the phone, making plans, and talking all about your crush. “Down the subway/you looked my way,” she muses, “With your girl gaze/with your girl gaze.”

This isn’t just a great pop song, it’s a great gay pop song. With a video to match, Sawayama’s sound is unique in the pop of today. Falling in line with the likes of Carly Rae Jepsen, Marina and the Diamonds, and Sky Ferreira, Sawayama crafts a mature and multi-dimensional love story, but attacks it with the childish infatuation that makes crushes so fascinating, consuming, and, alas, ephemeral.

Indulge in a little fantasy this weekend, maybe ask that crush what they’re up to, and see if you too, will be cuffin’ up this winter.

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We have a considerable $390,000 gap in our online fundraising budget that we have to close by June 30. There is no wiggle room, we've already cut everything we can, and we urgently need more readers to pitch in—especially from this specific blurb you're reading right now.

We'll also be quite transparent and level-headed with you about this.

In "News Never Pays," our fearless CEO, Monika Bauerlein, connects the dots on several concerning media trends that, taken together, expose the fallacy behind the tragic state of journalism right now: That the marketplace will take care of providing the free and independent press citizens in a democracy need, and the Next New Thing to invest millions in will fix the problem. Bottom line: Journalism that serves the people needs the support of the people. That's the Next New Thing.

And it's what MoJo and our community of readers have been doing for 47 years now.

But staying afloat is harder than ever.

In "This Is Not a Crisis. It's The New Normal," we explain, as matter-of-factly as we can, what exactly our finances look like, why this moment is particularly urgent, and how we can best communicate that without screaming OMG PLEASE HELP over and over. We also touch on our history and how our nonprofit model makes Mother Jones different than most of the news out there: Letting us go deep, focus on underreported beats, and bring unique perspectives to the day's news.

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