August 23, 2007

Bush Okays Blowing Up Mountains for Mining Companies

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Bush is set to release a regulation tomorrow that will allow mining companies to blast the tops off mountains and dump the resulting waste in nearby streams and valleys. Currently the practice, called mountaintop mining, exists in a hazy legal status but has been used regularly for the past two decades. The new rule will loosen a 1983 law which prohibits disturbing soils within 100 feet of streams (in the past, companies have been sued under the Clean Water Act for dumping mining waste into streams), essentially giving coal companies the go-ahead.

As we reported last year, the Appalachian mountains (where the majority of mountaintop removal mining takes place) have been so degraded that the public can take tours of the mind-boggling environmental damage. But mining companies and their coal mining advocates think they are providing a great service. Proponents claim that coal reduces our reliance on foreign oil and mountaintop removal provides more flat land for big box stores like Wal-Mart. Woo-hoo!

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THE FACTS SPEAK FOR THEMSELVES.

At least we hope they will, because that’s our approach to raising the $350,000 in online donations we need right now—during our high-stakes December fundraising push.

It’s the most important month of the year for our fundraising, with upward of 15 percent of our annual online total coming in during the final week—and there’s a lot to say about why Mother Jones’ journalism, and thus hitting that big number, matters tremendously right now.

But you told us fundraising is annoying—with the gimmicks, overwrought tone, manipulative language, and sheer volume of urgent URGENT URGENT!!! content we’re all bombarded with. It sure can be.

So we’re going to try making this as un-annoying as possible. In “Let the Facts Speak for Themselves” we give it our best shot, answering three questions that most any fundraising should try to speak to: Why us, why now, why does it matter?

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