People Actually Buying In Rainbows

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mojo-photo-inrainbowscover5.JPGHey, so there was this band, they put an album out on the intertubes? You might remember it: they’d send you the album through the tubes, and then you’d take the album out of the little truck and put in as much money as you wanted and send it back to them through the return tube. It was a lot of fun. But that was months ago. So, nine days ago, Radiohead’s In Rainbows materialized in actual stores on actual CDs (and vinyl!) and there was some question over how it would sell, seeing as how the kids have had unfettered access to 160kbps mp3s for a while. Turns out they needn’t have worried: In Rainbows landed at #1 on the Billboard album charts in the US, achieving the same feat in the UK.

However, like most pieces of news from the music industry these days, this is mostly just a sign of how bad things have become.

The hard copy of In Rainbows sold 122,000 copies this week to land at the top spot, but only four years ago, the band’s last album Hail to the Thief sold over 300,000 copies its first week, and that was only good for #3. There are definitely fewer big releases to contend with the first week of the year, but still

Sales figures for the internet “name your own price” experiment have not been released, although frontman Thom Yorke did tell an interviewer that 15 people actually paid the maximum price of £99.99 ($196.53). Jeez, the CD box set with a book and eight extra tracks was only $109 at the record store I was at. And no, I didn’t buy it.

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We don't answer to billionaires. We answer to you.

You've watched it happen in real time: corporate media cutting staff, killing stories, and bending to power. The giants of American media have owners to protect, and the truth pays the price.

None of it should surprise us. The problem with American journalism has always been that we entrusted this vital public service to for-profit companies whose allegiance could shift with the political winds and the bottom line.

That is why Mother Jones is independent from billionaires, corporations, and any other deep-pockets owner—and has been since we were founded 50 years ago. We’re only answering to our readers. To you.

We’re funded by our readers too. This week, we have a generous $50,000 match for all donations, meaning that your donation—and your impact—will be doubled. Gifts from readers like you help keep us fiercely independent and telling the truth about those in power.

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