Tom Brady and Mitt Romney: Together for the Super Bowl?

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The biggest primary election day of the year: February 5th.

The biggest advertising opportunity of the year: February 3rd.

That’s right, the Super Bowl and all of its nationwide advertising potential is just two days before the 20+ state February 5th super duper primary election extravaganza. The candidates are considering taking advantage. The plan may backfire, however: folks who tune into the Super Bowl just to see hilarious and inventive commercials from Pepsi and Budweiser are going to be irritated when they find Romney’s handsome but boring mug instead.

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LET’S TALK ABOUT OPTIMISM FOR A CHANGE

Democracy and journalism are in crisis mode—and have been for a while. So how about doing something different?

Mother Jones did. We just merged with the Center for Investigative Reporting, bringing the radio show Reveal, the documentary film team CIR Studios, and Mother Jones together as one bigger, bolder investigative journalism nonprofit.

And this is the first time we’re asking you to support the new organization we’re building. In “Less Dreading, More Doing,” we lay it all out for you: why we merged, how we’re stronger together, why we’re optimistic about the work ahead, and why we need to raise the First $500,000 in online donations by June 22.

It won’t be easy. There are many exciting new things to share with you, but spoiler: Wiggle room in our budget is not among them. We can’t afford missing these goals. We need this to be a big one. Falling flat would be utterly devastating right now.

A First $500,000 donation of $500, $50, or $5 would mean the world to us—a signal that you believe in the power of independent investigative reporting like we do. And whether you can pitch in or not, we have a free Strengthen Journalism sticker for you so you can help us spread the word and make the most of this huge moment.

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