March 27, 2008

Poll: Age Is a Liability for McCain

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All joking aside, age is a serious issue that John McCain is going to have to overcome this fall. According to a new NBC/WSJ survey, 29 percent of respondents feel this country isn’t ready for a president over 70. McCain, who was born August 29, 1936 at the Coco Solo Naval Air Station in the Panama Canal Zone, is currently 71 and will be 72 by election day. If elected, he would be the oldest first-term president in American history. If he runs against Obama, the 25-year age difference between the two will be the largest-ever difference between major party candidates.

By contrast, the same survey showed that 20 percent of respondents said the country is not ready for a female president and 18 percent said it is not ready for an African American one. This is consistent with an early 2007 poll that showed being 72-years-old on election day is as much of a disadvantage as being homosexual. No joke.

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THE FACTS SPEAK FOR THEMSELVES.

At least we hope they will, because that’s our approach to raising the $350,000 in online donations we need right now—during our high-stakes December fundraising push.

It’s the most important month of the year for our fundraising, with upward of 15 percent of our annual online total coming in during the final week—and there’s a lot to say about why Mother Jones’ journalism, and thus hitting that big number, matters tremendously right now.

But you told us fundraising is annoying—with the gimmicks, overwrought tone, manipulative language, and sheer volume of urgent URGENT URGENT!!! content we’re all bombarded with. It sure can be.

So we’re going to try making this as un-annoying as possible. In “Let the Facts Speak for Themselves” we give it our best shot, answering three questions that most any fundraising should try to speak to: Why us, why now, why does it matter?

The upshot? Mother Jones does journalism you don’t find elsewhere: in-depth, time-intensive, ahead-of-the-curve reporting on underreported beats. We operate on razor-thin margins in an unfathomably hard news business, and can’t afford to come up short on these online goals. And given everything, reporting like ours is vital right now.

If you can afford to part with a few bucks, please support the reporting you get from Mother Jones with a much-needed year-end donation. And please do it now, while you’re thinking about it—with fewer people paying attention to the news like you are, we need everyone with us to get there.

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