John McCain’s New Ad: War War War Glory Country War

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John McCain’s new web video entitled “Sacrifice” is 2:45 of non-stop war-fetishizing. His campaign might as well have played a loop of an American flag waving with fighter jets screeching past. Or heck, even 2:45 of Gladiator starring Russell Crowe.

Here’s a word count:

“War”: 7 mentions
“Duty”: 2
“Honor”: 2
“Valor”: 2
“Country”/”nation”: 5
“Loyalty”: 3
“Glory”: 5
“God”: 1 (just for good measure)

The grave voice-over in the ad says that soldiers’ claim on a nation’s success in war is “shorn of all romance, all nostalgia.” Funny, considering the whole ad is romance and nostalgia for war.

John McCain and “war” is the new Rudy Giuliani and “9/11.”

Update: Video of the ad is after the jump.

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DEMOCRACY DOES NOT EXIST...

without free and fair elections, a vigorous free press, and engaged citizens to reclaim power from those who abuse it.

In this election year unlike any other—against a backdrop of a pandemic, an economic crisis, racial reckoning, and so much daily bluster—Mother Jones' journalism is driven by one simple question: Will America move closer to, or further from, justice and equity in the years to come?

If you're able to, please join us in this mission with a donation today. Our reporting right now is focused on voting rights and election security, corruption, disinformation, racial and gender equity, and the climate crisis. We can’t do it without the support of readers like you, and we need to give it everything we've got between now and November. Thank you.

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