Why So Silent, NRA?

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Why won’t the NRA speak? The National Rifle Association is not known as an organization run by people who are shy with the media. Yet the most powerful player in the gun lobby–and one of the most powerful political organizations around–still won’t say anything about Mary Lou Sapone (a.k.a. Mary McFate).

Last week, Mother Jones broke the story of Sapone, who for about fifteen years was a gun lobby mole within senior levels of the gun control movement. Sapone was a self-described “research consultant” who had also penetrated the animal rights movement and environmental groups. But none of her operations–as far as is known publicly–were as extensive as her infiltration of various gun control organizations. And for at least some of the time that Sapone (as Mary McFate) worked at various gun violence prevention groups she had the NRA as a client, according to the deposition of a former business associate (as we explained in our story on her). Other evidence suggests a years-long relationship between Sapone and the NRA or gun rights advocates connected to the NRA.

So shouldn’t the NRA have to address this? Before our story was posted, we called the NRA several times, explaining what we were going to report. Rachel Parsons, a spokeswoman for the NRA, promised she would get back to us. She never did. Other media outfits pursuing the Sapone tale have also received the brush-off. The Philadelphia Inquirer published a front-page piece two days after our expose and noted that its reporter had contacted the NRA, extracting no comment from the influential lobby. The same thing happened when ABC News did a report on Sapone. The ABC News team even found more evidence of the Sapone-NRA relationship: her neighbors in Sarasota, Florida, said that she “often spoke about working for the NRA.”

Can anyone push the NRA to respond to the Sapone story and explain its involvement in this 15-year-long penetration of assorted citizens groups? Congressional Democrats these days are not too eager to be IDed with the gun control issue, but perhaps one of them in Congress–paging Chairman Waxman or Chairman Conyers?–could send the gun lobby a note asking a few pointed questions.

The NRA has been holding its fire on this one, obviously hoping that it can duck the story and that the Sapone mess will fade away. But maybe not just the media but the NRA’s own members (and board members) ought to ask why the lobby was spying on its political foes, who at the organization authorized this covert activity, how much money was spent on it, and, perhaps most important of all, was Sapone its only agent, past or present.

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THE FACTS SPEAK FOR THEMSELVES.

At least we hope they will, because that’s our approach to raising the $350,000 in online donations we need right now—during our high-stakes December fundraising push.

It’s the most important month of the year for our fundraising, with upward of 15 percent of our annual online total coming in during the final week—and there’s a lot to say about why Mother Jones’ journalism, and thus hitting that big number, matters tremendously right now.

But you told us fundraising is annoying—with the gimmicks, overwrought tone, manipulative language, and sheer volume of urgent URGENT URGENT!!! content we’re all bombarded with. It sure can be.

So we’re going to try making this as un-annoying as possible. In “Let the Facts Speak for Themselves” we give it our best shot, answering three questions that most any fundraising should try to speak to: Why us, why now, why does it matter?

The upshot? Mother Jones does journalism you don’t find elsewhere: in-depth, time-intensive, ahead-of-the-curve reporting on underreported beats. We operate on razor-thin margins in an unfathomably hard news business, and can’t afford to come up short on these online goals. And given everything, reporting like ours is vital right now.

If you can afford to part with a few bucks, please support the reporting you get from Mother Jones with a much-needed year-end donation. And please do it now, while you’re thinking about it—with fewer people paying attention to the news like you are, we need everyone with us to get there.

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