Apples to Orgasms

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An odd tidbit from our British friends across the pond:

A National Health Service leaflet is advising school pupils that they have a “right” to an enjoyable sex life and that regular intercourse can be good for their cardiovascular health.

The advice appears in guidance circulated to parents, teachers and youth workers, and is intended to update sex education by telling pupils about the benefits of sexual pleasure. For too long, say its authors, experts have concentrated on the need for “safe sex” and loving relationships while ignoring the main reason that many people have sex, that is, for enjoyment.

The document, called Pleasure, has been drawn up by NHS Sheffield, although it is also being circulated outside the city.

Alongside the slogan “an orgasm a day keeps the doctor away”, it says: “Health promotion experts advocate five portions of fruit and veg a day and 30 minutes’ physical activity three times a week. What about sex or masturbation twice a week?”

Very interesting. But could such a sexually enlightened controversial program ever work here in the United States?

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THE FACTS SPEAK FOR THEMSELVES.

At least we hope they will, because that’s our approach to raising the $350,000 in online donations we need right now—during our high-stakes December fundraising push.

It’s the most important month of the year for our fundraising, with upward of 15 percent of our annual online total coming in during the final week—and there’s a lot to say about why Mother Jones’ journalism, and thus hitting that big number, matters tremendously right now.

But you told us fundraising is annoying—with the gimmicks, overwrought tone, manipulative language, and sheer volume of urgent URGENT URGENT!!! content we’re all bombarded with. It sure can be.

So we’re going to try making this as un-annoying as possible. In “Let the Facts Speak for Themselves” we give it our best shot, answering three questions that most any fundraising should try to speak to: Why us, why now, why does it matter?

The upshot? Mother Jones does journalism you don’t find elsewhere: in-depth, time-intensive, ahead-of-the-curve reporting on underreported beats. We operate on razor-thin margins in an unfathomably hard news business, and can’t afford to come up short on these online goals. And given everything, reporting like ours is vital right now.

If you can afford to part with a few bucks, please support the reporting you get from Mother Jones with a much-needed year-end donation. And please do it now, while you’re thinking about it—with fewer people paying attention to the news like you are, we need everyone with us to get there.

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