Playboy’s Green Gala

Photo: Wikimedia Commons

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This September, the Playboy Mansion will host a bash to benefit the environment—making it the latest unlikely bedfellow of the green movement.

The swanky cocktail gala, co-hosted by the Entrepreneurs Organization, promises celebrity sightings (it’s sponsors include Billy Zane and Matthew Modine), casino games and, of course, scantily clad bunnies. At $600 a head, proceeds will benefit the Intergovernmental Renewable Energy Organization, a UN-backed IGO dedicated to developing green technology.

But is this a shining example of eco do-goodery, or yet another case of Tinseltown greenwashing? As Dave Gilson wrote in Mother Jones last year, “(Hollywood is) turning the traditional messages of the environmental movement on their heads, replacing existential anxiety with a relentlessly feel-good, prime-time-ready version of saving the planet.” 

Notes the event’s invitation: “We we will open our doors to celebrities and others that share our desire to celebrate life and promote a better world.”

If only it were that easy.

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This is a big one for us. So, as we ask you to consider supporting our team's journalism, we thought we'd slow down and check in about where Mother Jones is and where we're going after the chaotic last several years. This comparatively slow moment is also an urgent one for Mother Jones: You can read more in "Slow News Is Good News," and if you're able to, please support our team's hard-hitting journalism and help us reach our big $350,000 goal with a donation today.

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