Ride350 Dispatch: Fueling a Movement

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[Guest bloggers Lily Abood, Ben Jervey, Adam Taylor and friends are writing from the road while biking 350 miles to raise awareness of climate change issues. This post is the sixth in the Mother Jones Ride350 Dispatch series.]

Our second to last day on the journey went something like this:

Wake up in Salt Point State Park, consume an inordinate amount of breakfast foods while simultaneously packing lunch foods. Morning mist gives way to coastal sunshine. Pedal out of the park and follow Highway 1 through its many sweeps and curves south toward Jenner. South not being the same as downhill, climb out of a couple memorable river canyons, eyes stinging with sweat. Extensive downhill to the coastal hamlet of Jenner. Apply sunscreen, drink chai. Eat a muffin, or three. Pedal inland along the the Russian River to Monte Rio, “Vacation Wonderland”. Eat a local sausage. Continue south up a considerable rise, questioning the logic of said sausage consumption. Arrive in Occidental. Drink a liter of electrolyte water and wash it down with a few handfuls of trail mix. Visit the local “Arts and Ecology” center, relax in the shade of an apple tree. Ride on.

Lunch (lunch?) in the quaint valley enclave of Freestone. Eat a tuna fish sandwich, two dill pickle spears, and a small mountain of Maui sweet onion potato chips. Swill a Tecate.

Time to ride on! Back in the saddle for approximately 1/4 of a mile. Stop at the phenomenal Freestone Bakery. There’s no room for more food, but manage to put down some freshly baked warm goat cheese and rosemary bread and a swig of coffee for the last haul of our 74 miles. The team rolls out as a mass, sun pouring down through the green hills onto the breathtaking Tomales Bay.

We make a short stop at Hog Island Oyster Co. in Marshall to pick up two bags of oysters to enjoy over the campfire. Ride on. A quick 9 miles of rolling hills brings us to Point Reyes Station where we’re welcomed by banners and flyers announcing 350.org climate day actions taking place October 24. After ice cream is consumed we set up camp in Olema, 2 miles down the road.

Over beers and oysters, we spend our last evening reflecting on our incredible journey together. Knowing that 350.org was started with just five friends in Vermont one Sunday night and now, four years later, has inspired over 4,000 climate action events around the world reminds us all that we are a part of something much larger. No matter your background or where you live, this is all our cause. One group of dedicated friends at a time, we will fight for it together.—Julie Dery

Adam Taylor is a green building consultant in San Francisco. While a bicycle enthusiast, he has never done anything like Ride350 before in his life—you can tell by looking at his legs. Ben Jervey is a journalist, activist, world traveler, great wedding dancer, and looks great in spandex. Lily Abood has worked with nonprofits in the Bay Area for 10 years (including her current role as Mother Jones’ Major Gifts Officer). She plans to hug a lot of CA redwoods while she’s on this adventure. For more information about the entire Ride350 team, check out the rider profiles here.

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WE'LL BE BLUNT.

We have a considerable $390,000 gap in our online fundraising budget that we have to close by June 30. There is no wiggle room, we've already cut everything we can, and we urgently need more readers to pitch in—especially from this specific blurb you're reading right now.

We'll also be quite transparent and level-headed with you about this.

In "News Never Pays," our fearless CEO, Monika Bauerlein, connects the dots on several concerning media trends that, taken together, expose the fallacy behind the tragic state of journalism right now: That the marketplace will take care of providing the free and independent press citizens in a democracy need, and the Next New Thing to invest millions in will fix the problem. Bottom line: Journalism that serves the people needs the support of the people. That's the Next New Thing.

And it's what MoJo and our community of readers have been doing for 47 years now.

But staying afloat is harder than ever.

In "This Is Not a Crisis. It's The New Normal," we explain, as matter-of-factly as we can, what exactly our finances look like, why this moment is particularly urgent, and how we can best communicate that without screaming OMG PLEASE HELP over and over. We also touch on our history and how our nonprofit model makes Mother Jones different than most of the news out there: Letting us go deep, focus on underreported beats, and bring unique perspectives to the day's news.

You're here for reporting like that, not fundraising, but one cannot exist without the other, and it's vitally important that we hit our intimidating $390,000 number in online donations by June 30.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. It's going to be a nail-biter, and we really need to see donations from this specific ask coming in strong if we're going to get there.

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