Carly Fiorina’s Demon Sheep


The California gubernatorial contest has taken another early turn toward the weird with the best political attack ad ever: A three-minute stream of consciousness pastiche from former HP CEO Carly Fiorina that features footage of sheep, something about “fiscal conservatives in name only,” more sheep, B-roll of random stuff, and OMIGOD DEMON SHEEP! As one YouTube commenter puts it, “It’s like a first year film student project gone terribly wrong. LOL—for days.” Of course, there’s already a Twitter hashtag (#demonsheep). Can a mashup website, à la Keepin’ it Real With Michael Steele or the defunct Squirrelizer, be far behind?

Update: Asked how the ad was made, Fiorina’s deputy campaign manager for communications Julie Soderlund says that, contrary to speculation, the sheep scenes were not shot exclusively for the spot but were “really old footage” that ad’s creative team had “in the archives.” The ad was produced not by a film student but Fred Davis, a veteran GOP adman who made the McCain campaign’s “Celebrity” ad, which compared Barack Obama to Paris Hilton. Presumably the satantic sheep analogy didn’t feel right for that one.

This post has been updated.

WE'RE TAKING A SHORT BREAK…

from the big banner at the top of our pages asking for the donations that make Mother Jones' nonprofit journalism possible. But we still have upwards of $300,000 to raise by June 30, whether we get there is going to come down to the wire, and we can't afford to come up short.

If you value the reporting you get from Mother Jones and you can right now, please join your fellow readers who pitch in from time to time to keep our democracy-advancing, justice-seeking journalism charging hard (and to help us avoid a real budget crunch as June 30 approaches and our fiscal year ends).

payment methods

WE'RE TAKING A SHORT BREAK…

from the big banner at the top of our pages asking for the donations that make Mother Jones' nonprofit journalism possible. But we still have upwards of $300,000 to raise by June 30, whether we get there is going to come down to the wire, and we can't afford to come up short.

If you value the reporting you get from Mother Jones and you can right now, please join your fellow readers who pitch in from time to time to keep our democracy-advancing, justice-seeking journalism charging hard (and to help us avoid a real budget crunch as June 30 approaches and our fiscal year ends).

payment methods

We Recommend

Latest

Sign up for our free newsletter

Subscribe to the Mother Jones Daily to have our top stories delivered directly to your inbox.

Get our award-winning magazine

Save big on a full year of investigations, ideas, and insights.

Subscribe

Support our journalism

Help Mother Jones' reporters dig deep with a tax-deductible donation.

Donate