Who is the Fiji Water Guerrilla?

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Wow. Our 2009 feature on Fiji Water’s greenwashing must have made someone mad, because somebody recited several facts from our article on this cardboard sign. This blogger says he found the sign last week, taped to a bottle of Fiji Water in the New York Whole Foods where he works. In case you can’t read the back of the sign, it says: “production plant runs on diesel fuel 24/7. high grade plastic transported from China –> Figi –> YOU. shipping thousands of miles to the US & Europe while thousands of Figians do not have access to clean water…………..” Thanks for spreading the word, Fiji Water guerrilla, wherever you are.

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Thank you!

We didn't know what to expect when we told you we needed to raise $400,000 before our fiscal year closed on June 30, and we're thrilled to report that our incredible community of readers contributed some $415,000 to help us keep charging as hard as we can during this crazy year.

You just sent an incredible message: that quality journalism doesn't have to answer to advertisers, billionaires, or hedge funds; that newsrooms can eke out an existence thanks primarily to the generosity of its readers. That's so powerful. Especially during what's been called a "media extinction event" when those looking to make a profit from the news pull back, the Mother Jones community steps in.

The months and years ahead won't be easy. Far from it. But there's no one we'd rather face the big challenges with than you, our committed and passionate readers, and our team of fearless reporters who show up every day.

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