The Price of Covering the BP Oil Spill

Mac McClelland

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Some Mother Jones end-of-the-year fundraising copy came across my desk yesterday (you’ll probably see it in the box to the right), and the part that points out that our content is “expensive for us to produce” has inspired me to share the numbers from my very long assignment reporting on the BP oil spill. So what did it cost to keep me covering the Gulf all summer long?

Well, first, here’s what it should have cost: $45,000, at least.

There were plane tickets, car rentals, cabs to and from airports. Meals and snacks and enough water to combat a heat index of 105°. A place to sleep for 120 nights. Four months worth of paychecks plus benefits like health care. Then add in all sorts of random extras like steel-toe boots so I could walk around on the relief well, laminated nautical maps for kayaking around the Louisiana barrier islands, gas to drive to Pensacola, and the pricey door charge of female-oil-wrestling events.

But this was a trip of great resourcefulness and thrift. I persuaded people I knew in New Orleans, as well as Grand Isle-based Twitter followers, to let me stay at their houses. I bribed these people. Generally it was with bottles of nice booze. Often it also involved going to the grocery store, plus cooking meals and/or doing the dishes; sometimes it was a matter of watching some kids, driving the kids to school, giving the whole house a hardcore Midwesterner’s scrub-down. As a result, 16 weeks of lodging—one of the biggest pieces of the reporting-budget pie—cost Mother Jones about $2,000. I also cut my exorbitant car rental charges in half when I ingratiated myself with someone who was going out of town and lent me his pickup truck for a month, then worked a combination of public transit, occasional cabs, and borrowed rides for another month.

So in the end, the bill for my reporting extravaganza was deeply discounted, but it was still far from cheap: about $30,000. And that doesn’t include institutional overhead, or web costs, or all the hours my brilliant editor had to spend untangling my sentences and reminding me via email that I swear too much. Nor does it include the wages and expenses of the rest of the (award-winning) Mother Jones oil-spill-reporting team, with Kate Sheppard busting ass in DC and Julia Whitty briefly joining me down South and editors blogging and webmasters staging and so on.

And then I went straight from the Gulf to Haiti, which is like the most expensive place in the world.

There’s your partial breakdown from just one-half of a year from my little corner of the magazine. It’s what our editors in chief call The Price of Truth. “Sure, information wants to be free,” they wrote in an ed note last year. “Alas, it’s not.” 

(You can contribute to Mother Jones via credit card or PayPal. Just btw.)

WE'LL BE BLUNT.

We have a considerable $390,000 gap in our online fundraising budget that we have to close by June 30. There is no wiggle room, we've already cut everything we can, and we urgently need more readers to pitch in—especially from this specific blurb you're reading right now.

We'll also be quite transparent and level-headed with you about this.

In "News Never Pays," our fearless CEO, Monika Bauerlein, connects the dots on several concerning media trends that, taken together, expose the fallacy behind the tragic state of journalism right now: That the marketplace will take care of providing the free and independent press citizens in a democracy need, and the Next New Thing to invest millions in will fix the problem. Bottom line: Journalism that serves the people needs the support of the people. That's the Next New Thing.

And it's what MoJo and our community of readers have been doing for 47 years now.

But staying afloat is harder than ever.

In "This Is Not a Crisis. It's The New Normal," we explain, as matter-of-factly as we can, what exactly our finances look like, why this moment is particularly urgent, and how we can best communicate that without screaming OMG PLEASE HELP over and over. We also touch on our history and how our nonprofit model makes Mother Jones different than most of the news out there: Letting us go deep, focus on underreported beats, and bring unique perspectives to the day's news.

You're here for reporting like that, not fundraising, but one cannot exist without the other, and it's vitally important that we hit our intimidating $390,000 number in online donations by June 30.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. It's going to be a nail-biter, and we really need to see donations from this specific ask coming in strong if we're going to get there.

payment methods

WE'LL BE BLUNT.

We have a considerable $390,000 gap in our online fundraising budget that we have to close by June 30. There is no wiggle room, we've already cut everything we can, and we urgently need more readers to pitch in—especially from this specific blurb you're reading right now.

We'll also be quite transparent and level-headed with you about this.

In "News Never Pays," our fearless CEO, Monika Bauerlein, connects the dots on several concerning media trends that, taken together, expose the fallacy behind the tragic state of journalism right now: That the marketplace will take care of providing the free and independent press citizens in a democracy need, and the Next New Thing to invest millions in will fix the problem. Bottom line: Journalism that serves the people needs the support of the people. That's the Next New Thing.

And it's what MoJo and our community of readers have been doing for 47 years now.

But staying afloat is harder than ever.

In "This Is Not a Crisis. It's The New Normal," we explain, as matter-of-factly as we can, what exactly our finances look like, why this moment is particularly urgent, and how we can best communicate that without screaming OMG PLEASE HELP over and over. We also touch on our history and how our nonprofit model makes Mother Jones different than most of the news out there: Letting us go deep, focus on underreported beats, and bring unique perspectives to the day's news.

You're here for reporting like that, not fundraising, but one cannot exist without the other, and it's vitally important that we hit our intimidating $390,000 number in online donations by June 30.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. It's going to be a nail-biter, and we really need to see donations from this specific ask coming in strong if we're going to get there.

payment methods

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