Watch Young Steve Jobs Unveil Apple Macintosh in 1984


From YouTube:

“Demo of the first Apple Macintosh by Steve Jobs, January 1984, in front of 3000 people. Andy Hertzfeld captured the moment quite well in his retelling: ‘Pandemonium reigns as the demo completes. Steve has the biggest smile I’ve ever seen on his face, obviously holding back tears as he is overwhelmed by the moment. The ovation continues for at least five minutes before he quiets the crowd down.'”

A few months later, in 1984, Mother Jones published a short piece about Jobs’ upstart company and its now famous “1984” ad. It contains this quote, from an employee at Apple’s advertising agency at the time: “There’s a residual feeling on the part of corporate computer buyers that Apple builds computers for people, not for companies.” Sounds about right. Read the full piece here: Apple’s Free Spirits Vs. Big Blue’s Meanies.

And we’d be remiss if we didn’t link to this classic from the Steve Jobs personality cult cannon, in which the world’s most famous businessman responds to customer service queries. RIP Steve.

Update: This video of Steve Jobs’ 2005 Stanford commencement address is making the rounds on Facebook. From the speech, delivered about 10 months after he’d undergone successful surgery to remove a cancerous tumor from his pancreas:

No one wants to die. Even people who want to go to heaven don’t want to die to get there. And yet death is the destination we all share. No one has ever escaped it. And that is as it should be, because Death is very likely the single best invention of Life. It is Life’s change agent. It clears out the old to make way for the new. Right now the new is you, but someday not too long from now, you will gradually become the old and be cleared away. Sorry to be so dramatic, but it is quite true.
 

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We'll also be quite transparent and level-headed with you about this.

In "News Never Pays," our fearless CEO, Monika Bauerlein, connects the dots on several concerning media trends that, taken together, expose the fallacy behind the tragic state of journalism right now: That the marketplace will take care of providing the free and independent press citizens in a democracy need, and the Next New Thing to invest millions in will fix the problem. Bottom line: Journalism that serves the people needs the support of the people. That's the Next New Thing.

And it's what MoJo and our community of readers have been doing for 47 years now.

But staying afloat is harder than ever.

In "This Is Not a Crisis. It's The New Normal," we explain, as matter-of-factly as we can, what exactly our finances look like, why this moment is particularly urgent, and how we can best communicate that without screaming OMG PLEASE HELP over and over. We also touch on our history and how our nonprofit model makes Mother Jones different than most of the news out there: Letting us go deep, focus on underreported beats, and bring unique perspectives to the day's news.

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