FDA Delays Sunscreen Rules. Again.

<a href="http://www.flickr.com/photos/izzyplante/5389309312/sizes/z/in/photostream/" target="_blank">izzyplante</a>/Flickr

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If you’ve been following the epic saga of the FDA’s long-awaited sunscreen regulations, you probably won’t be surprised to hear that the agency has pushed back enforcement of its latest set of rules from this summer to mid-December of this year. The rules—you know, someday—will bar manufacturers from making outlandish claims on their labels (no more SPF 150). But that’s not all. Last year, MoJo‘s Jen Quraishi summarized the regulations in a blog post:

–all sunscreens must be SPF 15 or higher if they claim to prevent sunburn, early aging, and reduce skin cancer risk. Anything under SPF 15 could only be advertised to help prevent sunburn.

–all sunscreens must provide protection against both ultraviolet B radiation (UVB) and ultraviolet A radiation (UVA) in order to be labeled as “Broad Spectrum.”

–no more labels that market a sunscreen as either “waterproof” or “sweatproof.” The label “sunblock” is also disallowed.

–any product that claims water resistance must also tell consumers how much time they can expect to get SPF protection for while in the water.

–no product can claim to offer immediate protection after application unless they submit data to the FDA and get the FDA’s express approval

–sunscreens in the form of wipes, towelettes, powders, body washes, and shampoo cannot be marketed without approved application.

All of which would be a step in the right direction. But as Environmental Working Group pointed out, the new rules continue “to allow oxybenzone, retinyl palmitate and several other ingredients in sunscreens despite scientists’ concerns about their toxicity.”

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WE'LL BE BLUNT.

We have a considerable $390,000 gap in our online fundraising budget that we have to close by June 30. There is no wiggle room, we've already cut everything we can, and we urgently need more readers to pitch in—especially from this specific blurb you're reading right now.

We'll also be quite transparent and level-headed with you about this.

In "News Never Pays," our fearless CEO, Monika Bauerlein, connects the dots on several concerning media trends that, taken together, expose the fallacy behind the tragic state of journalism right now: That the marketplace will take care of providing the free and independent press citizens in a democracy need, and the Next New Thing to invest millions in will fix the problem. Bottom line: Journalism that serves the people needs the support of the people. That's the Next New Thing.

And it's what MoJo and our community of readers have been doing for 47 years now.

But staying afloat is harder than ever.

In "This Is Not a Crisis. It's The New Normal," we explain, as matter-of-factly as we can, what exactly our finances look like, why this moment is particularly urgent, and how we can best communicate that without screaming OMG PLEASE HELP over and over. We also touch on our history and how our nonprofit model makes Mother Jones different than most of the news out there: Letting us go deep, focus on underreported beats, and bring unique perspectives to the day's news.

You're here for reporting like that, not fundraising, but one cannot exist without the other, and it's vitally important that we hit our intimidating $390,000 number in online donations by June 30.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. It's going to be a nail-biter, and we really need to see donations from this specific ask coming in strong if we're going to get there.

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