Scott Walker Foes Launch New Barrage Of Recall Ads

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It’s day one in the 28-day campaign pitting Wisconsin Gov. Scott Walker against his newly anointed Democratic challenger, Milwaukee Mayor Tom Barrett. Walker’s enemies on the left are wasting no time shifting the focus back to the governor as they try to galvanize Wisconsinites to vote him out of office on June 5.

The Progressive Change Campaign Committee (PCCC) unveiled a new recall ad on Wednesday called “Remember. Recall,” that draws heavily on the imagery of the populist uprising in Madison, the state capital, in the winter of 2011. PCCC say it is spending $30,000 on its opening ad volley; the ad will appear on broadcast and cable channels in Madison, including spots during the Colbert Report and the national Sunday news programs.

Here’s the ad:

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LET’S TALK ABOUT OPTIMISM FOR A CHANGE

Democracy and journalism are in crisis mode—and have been for a while. So how about doing something different?

Mother Jones did. We just merged with the Center for Investigative Reporting, bringing the radio show Reveal, the documentary film team CIR Studios, and Mother Jones together as one bigger, bolder investigative journalism nonprofit.

And this is the first time we’re asking you to support the new organization we’re building. In “Less Dreading, More Doing,” we lay it all out for you: why we merged, how we’re stronger together, why we’re optimistic about the work ahead, and why we need to raise the First $500,000 in online donations by June 22.

It won’t be easy. There are many exciting new things to share with you, but spoiler: Wiggle room in our budget is not among them. We can’t afford missing these goals. We need this to be a big one. Falling flat would be utterly devastating right now.

A First $500,000 donation of $500, $50, or $5 would mean the world to us—a signal that you believe in the power of independent investigative reporting like we do. And whether you can pitch in or not, we have a free Strengthen Journalism sticker for you so you can help us spread the word and make the most of this huge moment.

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