CHARTS: TV News Mentioned Donald Trump Nearly 20 Times More Than Fracking in 2011


A paltry 1.2 percent of headlines in prominent media outlets focus on environment. That’s the depressing finding from a study out today that surveyed headlines from 43 news and related organizations between January 2011 and May of 2012. Interestingly, Fox News devoted significantly more time to covering the environment, including healthy doses of climate change-denial, than did MSNBC and CNN:

 

A caveat: “Fox News is often criticized for having a blatant anti-environment bias,” the study notes, adding that “quantity is not a proxy for quality of coverage on this issue.” (The study used very similar methodology to Pew’s Project for Excellence in Journalism, and didn’t discriminate between biased and unbiased or misleading environmental news.)

What did most news outlets focus on? Crime and celebrities, mostly:

Headlines by media type

Notably, local newspapers were the only category of outlet that spent more time covering the environment than entertainment. On major newscasts (ABC, CBS, NBC, CNN, and Fox), LeBron James and other entertainment figures got far more mentions than most environmental issues. Even Donald Trump, arguably the topic America is most sick of hearing about, snagged almost 20 times as many headlines as fracking:

Among online news outlets, Huffington Post had the highest overall percentage of stories about the environment—about 3 percent in all. (Mother Jones was not included in the study sample.)

Percentage of online news sources

The findings are especially frustrating when you consider the recent finding that nearly 80 percent of Americans would like to see more coverage of environmental issues.

SIX TRUTHS

Reclaiming power from those who abuse it often starts with telling the truth. And in "This Is How Authoritarians Get Defeated," MoJo's Monika Bauerlein unpacks six truths to remember during the homestretch of an election where democracy, truth, and decency are on the line.

Truth #1: The chaos is the point.

Truth #2: Team Reality is bigger than it seems.

Truth #3: Facebook owns this.

Truth #4: When we go to work, we're in the fight.

Truth #5: It's about minority rule.

Truth #6: The only thing that can save us is…us.

Please take a moment to see how all these truths add up, because what happens in the weeks and months ahead will reverberate for at least a generation and we better be prepared.

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SIX TRUTHS

Reclaiming power from those who abuse it often starts with telling the truth. And in "This Is How Authoritarians Get Defeated," MoJo's Monika Bauerlein unpacks six truths to remember during the homestretch of an election where democracy, truth, and decency are on the line.

Truth #1: The chaos is the point.

Truth #2: Team Reality is bigger than it seems.

Truth #3: Facebook owns this.

Truth #4: When we go to work, we're in the fight.

Truth #5: It's about minority rule.

Truth #6: The only thing that can save us is…us.

Please take a moment to see how all these truths add up, because what happens in the weeks and months ahead will reverberate for at least a generation and we better be prepared.

And if you think journalism like Mother Jones'—that calls it like it is, that will never acquiesce to power, that looks where others don't—can help guide us through this historic, high-stakes moment, and you're able to right now, please help us reach our $350,000 goal by October 31 with a donation today. It's all hands on deck for democracy.

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