Geek Mythology: What Tech Startups Say vs. What They Actually Do


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RECORDSETTER
Rhetoric: “Our mission is to raise the bar of human achievement.”
Product/service: User-generated world records such as the most hats worn while riding a bicycle, fastest “poking” of 10 Facebook friends, and longest Skype call.

 

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SNAPCHAT
Rhetoric: “Change the way people communicate for the better.”
Product/service: App that sends photos that disappear after a few seconds (useful for sexting).

 

 

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EVEREST
Rhetoric: “How can we turn everyone into a da Vinci?”
Product/service: Calendar app with social-sharing functions.

 

 

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DROPCAM
Rhetoric: “Creating cutting-edge technologies that are revolutionizing the way people view the world.”
Product/service: Nanny-cams that stream on a smartphone.

 

 

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POGOSEAT
Rhetoric: “Changing the world, one upgrade at a time!”
Product/service: App that lets you get better seats at a sporting event.

 

 

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PATH
Rhetoric: “The beginning of history is defined by mankind’s first attempt to record life.”
Product/service: Social network for mobile devices; also sells fancy emoji, such as a red panda drinking coffee.

 

 

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ZAARLY
Rhetoric: “Changing how the economy works.”
Product/service: App that helps you find local goods and services such as Bundt cake, terrarium-making kits, and dance lessons.

 

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SQUARE
Rhetoric: “We want to build products that make people feel like they have superpowers.”
Product/service: Enables mobile payments.

 

 

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EXEC
Rhetoric: Lets “anyone go and do whatever they’re good at.”
Product/service: App that lets you book house cleaners via smartphone (basically Uber for maids).

HERE ARE THE FACTS:

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ONE MORE QUICK THING:

Our fall fundraising drive is off to a rough start, and we very much need to raise $250,000 in the next couple of weeks. If you value the journalism you get from Mother Jones, please help us do it with a donation today.

As we wrote over the summer, traffic has been down at Mother Jones and a lot of sites with many people thinking news is less important now that Donald Trump is no longer president. But if you're reading this, you're not one of those people, and we're hoping we can rally support from folks like you who really get why our reporting matters right now. And that's how it's always worked: For 45 years now, a relatively small group of readers (compared to everyone we reach) who pitch in from time to time has allowed Mother Jones to do the type of journalism the moment demands and keep it free for everyone else.

Please pitch in with a donation during our fall fundraising drive if you can. We can't afford to come up short, and there's still a long way to go by November 5.

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